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Exploring Campaign Usage and Cost in Taalk

Track campaign usage and costs in real-time with Taalk’s detailed insights and daily metrics.

With the latest update to Taalk, you can now explore your campaign usage and cost in greater detail. This enhancement provides instant access to critical data, allowing you to monitor, manage, and optimize your campaign performance effortlessly.

Key Features

1. Campaign-Specific Usage

Each campaign now includes a detailed usage breakdown. Simply click on a campaign to view:

  • The total number of engagements (calls, SMS, emails, etc.).

  • Cost insights to track expenditure.

  • Performance metrics to evaluate campaign effectiveness.

2. Daily Usage View

Get granular insights into your campaign performance:

  • Navigate to the Usage dropdown.

  • Click the + sign to expand and see your daily usage across all campaigns.

  • Analyze trends and make data-driven adjustments to optimize performance.

Benefits

  • Greater Transparency: Instantly access and analyze campaign costs and usage without manual calculations.

  • Improved Budget Management: Monitor spending trends and adjust strategies accordingly.

  • Enhanced Performance Tracking: Identify high-performing campaigns and reallocate resources for maximum impact.

How to Access

  1. Log in to your Taalk dashboard.

  2. Navigate to the Campaigns section.

  3. Click on any campaign to view its specific usage breakdown.

  4. Expand the Usage dropdown to see daily metrics.

Campaign Usage Breakdown

The above is the usage tab from the campaign view

Screenshot 2025-02-13 at 11.21.46 AM

The above is the usage tab from the overall usage view under your profile.