---
title: ⭐️ Taalk Campaign Basics
description: Learn how to start, pause, or cancel campaigns in Taalk, including options to rerun contacts, reset history, or keep campaigns running indefinitely. Understand the implications of each action to optimize engagement while maintaining contact compliance.
---

[Skip to content](https://knowledge.taalk.ai/start-or-pause-a-campaign#main-content)

Open main navigation

Close main navigation

 How can we help you today?

- There are no suggestions because the search field is empty.

1. [Taalk Academy](https://knowledge.taalk.ai/?hsLang=en)
2. [Contact Center](https://knowledge.taalk.ai/contact-center?hsLang=en)
3. [Campaign](https://knowledge.taalk.ai/contact-center?hsLang=en#campaign)

November 2, 2025

# ⭐️ Taalk Campaign Basics

## Best for: 🟧 New Taalk users

To initiate a campaign on the Taalk platform:

1. Navigate to the campaign interface and configure your **Description** and **Campaign Schedule** as required.
2. Click the **Start** button at the bottom of the campaign setup screen.
3. A popup window will appear titled **Launch \[Campaign Name\]**.
4. Review and configure the launch options carefully.

### **Launch Settings**

The launch configuration allows for granular control of contact behavior. Below are the available settings:

![Screenshot 2025-05-11 at 9.31.39 PM](https://knowledge.taalk.ai/hs-fs/hubfs/Screenshot%202025-05-11%20at%209.31.39%20PM.png?width=304&height=615&name=Screenshot%202025-05-11%20at%209.31.39%20PM.png)

#### **Exclude Contacts**

- **Refused to be Contacted**: Ensures that any contact who has previously opted out will be excluded.
- - Select how long a contact was previously on a call before being transferred.
    - Options include: More than 120s, More than 90s, More than 60s, Any time, or Ignore.
      
      **Has Transferred For**:
- **Taalk\_Success is true**: Excludes contacts who have already had a successful outcome.
- **Has Open Link**: Excludes contacts who have already clicked on a link sent via SMS or email.
- **Has Been Texted**: Excludes contacts that have already received a text from the system.

#### **ReRun All Contacts **

- Enable this option only if you want to **re-engage all contacts**, regardless of previous activity.
- **Note**: This **does not reset** contact history. Contacts who were marked as “refused to be contacted” will still be excluded.

#### **Reset Contact History (Warning)**

- When enabled, this will **permanently clear** all historical contact data associated with the campaign.
- This includes opt-outs, transfers, and all prior interaction flags.

- **Use with caution**: Contacts who previously requested removal **will be contacted again**.

#### **Keep the Campaign Live Forever**

- Allows the campaign to run **indefinitely**.
- Ideal for:
  
    - Continuously adding new contacts.
    - Supporting **inbound engagements** or **real-time routing**.

When enabled, the system will not enforce a hard end date.

Once settings are configured, click **Launch** to start the campaign.

---

#### **Pausing a Campaign**

To pause a campaign:

1. Navigate to the active campaign list.
2. Locate the campaign you want to pause.
3. Use the **Pause** button or campaign control menu to temporarily stop all engagement activities.

Paused campaigns will retain their configuration and contact history and can be resumed at any time.

---

#### **Canceling a Campaign**

To **cancel** a campaign:

1. Navigate to the campaign control panel.
2. Select **Cancel**.
3. **Canceling a campaign is final.** Once canceled

- All activity **immediately stops**.
- The campaign cannot be resumed in its current form.
- You can **restart it later** with a **new configuration**.

---

#### **Best Practices**

- Use **ReRun All Contacts** only when necessary for broad re-engagement strategies.
- Avoid enabling **Reset Contact History** unless a full reset is operationally justified.
- Use **Keep Live Forever** for long-running or continuously updating contact lists.

- [Getting Started](https://knowledge.taalk.ai/getting-started?hsLang=en#main-content)
  
  
  
  
  
    - [Platform 101](https://knowledge.taalk.ai/getting-started?hsLang=en#platform-101)
    - [Campaign 101](https://knowledge.taalk.ai/getting-started?hsLang=en#campaign-101)
    - [AI Workforce](https://knowledge.taalk.ai/getting-started?hsLang=en#ai-workforce)
    - [Operator Force](https://knowledge.taalk.ai/getting-started?hsLang=en#operator-force)
    - [Billing 101](https://knowledge.taalk.ai/getting-started?hsLang=en#billing-101)
    - [Compliance 101](https://knowledge.taalk.ai/getting-started?hsLang=en#compliance-101)
- [AI Force](https://knowledge.taalk.ai/ai-force?hsLang=en#main-content)
  
  
  
  
  
    - [Agent Behavior](https://knowledge.taalk.ai/ai-force?hsLang=en#agent-behavior)
    - [Objective and Scripts](https://knowledge.taalk.ai/ai-force?hsLang=en#objective-and-scripts)
    - [Agent Call Flow and Transfers](https://knowledge.taalk.ai/ai-force?hsLang=en#agent-call-flow-and-transfers)
    - [Agent Knowledge](https://knowledge.taalk.ai/ai-force?hsLang=en#agent-knowledge)
    - [Agent Multichannel Playbooks](https://knowledge.taalk.ai/ai-force?hsLang=en#agent-multichannel-playbooks)
    - [Agent Plugins](https://knowledge.taalk.ai/ai-force?hsLang=en#agent-plugins)
    - [Best Practices](https://knowledge.taalk.ai/ai-force?hsLang=en#best-practices)
    - [Templates](https://knowledge.taalk.ai/ai-force?hsLang=en#templates)
- [Operator Force](https://knowledge.taalk.ai/operator-force?hsLang=en#main-content)
  
  
  
  
  
    - [Operator](https://knowledge.taalk.ai/operator-force?hsLang=en#operator)
    - [Admin](https://knowledge.taalk.ai/operator-force?hsLang=en#admin)
- [Contact Center](https://knowledge.taalk.ai/contact-center?hsLang=en#main-content)
  
  
  
  
  
    - [Campaign](https://knowledge.taalk.ai/contact-center?hsLang=en#campaign)
    - [Taalk Dialer](https://knowledge.taalk.ai/contact-center?hsLang=en#taalk-dialer)
    - [Metrics & Reporting](https://knowledge.taalk.ai/contact-center?hsLang=en#metrics-reporting)
    - [Templates](https://knowledge.taalk.ai/contact-center?hsLang=en#templates)
    - [Best Practices](https://knowledge.taalk.ai/contact-center?hsLang=en#best-practices)
- [Automation](https://knowledge.taalk.ai/automation?hsLang=en#main-content)
  
  
  
  
  
    - [OpenAPI](https://knowledge.taalk.ai/automation?hsLang=en#openapi)
    - [Native Integration](https://knowledge.taalk.ai/automation?hsLang=en#native-integration)
- [Compliances](https://knowledge.taalk.ai/compliances?hsLang=en#main-content)
  
  
  
  
  
    - [Company DNC](https://knowledge.taalk.ai/compliances?hsLang=en#company-dnc)
    - [TCPA](https://knowledge.taalk.ai/compliances?hsLang=en#tcpa)
    - [Best Practices](https://knowledge.taalk.ai/compliances?hsLang=en#best-practices)
    - [Teleco Trust](https://knowledge.taalk.ai/compliances?hsLang=en#teleco-trust)
- [Product Updates](https://knowledge.taalk.ai/product-updates?hsLang=en#main-content)
  
  
  
  
  
    - [W9-2025](https://knowledge.taalk.ai/product-updates?hsLang=en#w9-2025)
    - [W8-2025](https://knowledge.taalk.ai/product-updates?hsLang=en#w8-2025)
    - [W10-2025](https://knowledge.taalk.ai/product-updates?hsLang=en#w10-2025)
    - [W11-2025](https://knowledge.taalk.ai/product-updates?hsLang=en#w11-2025)
    - [W12-2025](https://knowledge.taalk.ai/product-updates?hsLang=en#w12-2025)
    - [W13-2025](https://knowledge.taalk.ai/product-updates?hsLang=en#w13-2025)
    - [W14-2025](https://knowledge.taalk.ai/product-updates?hsLang=en#w14-2025)
    - [W15-2025](https://knowledge.taalk.ai/product-updates?hsLang=en#w15-2025)
    - [W16-2025](https://knowledge.taalk.ai/product-updates?hsLang=en#w16-2025)

[![Taalk](https://knowledge.taalk.ai/hs-fs/hubfs/logo%20taalk.png?width=60&height=60&name=logo%20taalk.png "Taalk")](https://knowledge.taalk.ai/?hsLang=en)

[mailto:success@taalk.ai](mailto:success@taalk.ai) <https://www.linkedin.com/company/taalkai>

Copyright © 2025 Taalk LLC